Designing the new flyers for the social programs may have been the second step, but our first involved recreating some of the logos for our programs. I put a good deal of effort into redesigning these images by understand ingthe target audience my client and I wanted to reach.
Our First logo was the Young Adult Social Club. We needed something clean, professional, but fun and related to the brand Center4specialNeeds represented. I started by keeping a modern and clean kind of font and experimented with the heart. My client and I moved on with using text clouds and instead of using acronyms we concluded with using popular texting symbols. Click the examples below to view the printed designs.
Our next design involved another intellectual program called Tools for Teens. My client gave me clear instructions on wanting a cross bones style of a screw driver and a hammer. A bold and a fun geometric representation of the text already made the logo pop, but I wanted to consider other options besides putting the name beside the image. A center logo wasn’t an option so I gave the text a bold frame with the opening to match the shape behind the tools
